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Starbreeze Nebula

The opportunity for players to deepen their experience of our game portfolio was updated at the end of 2022. Starbreeze Nebula builds on our ambition to create a strong community between Starbreeze and its players.

When Starbreeze Nebula updated its graphic profile in December 2022, a clear channel was established for communicating with our players. The membership platform was born out of its predecessor Starbreeze Accounts, but aims higher and has more features.

Players can receive rewards for progress in their gameplay through Starbreeze Nebula, including new cosmetic add-ons. The rewards vary and include cross-title promotions, for example, where a player performs tasks in one game and is then rewarded in another. The reward system is one example of the new opportunities offered by Starbreeze Nebula for marketing the entire Star- breeze game portfolio. Starbreeze Nebula also opens up opportunities for cross-platform gaming (cross-play).

Starbreeze Nebula

One of the ambitions with Nebula is to provide the opportunity to transfer progress within a game on one platform to another platform. All things considered, our ambition and hope with Starbreeze Nebula is that players will become aware of more Starbreeze titles, and also that it will help extend the life of each game.

The opportunities to capitalize on the strength and size of our entire community were, until Starbreeze Nebulas launched, limited. Introducing the platform has created new commercial opportunities allowing us to communicate news about our game portfolio directly to players via Starbreeze Nebula’s landing page, and market titles directly via Nebula or by email. This means that Starbreeze Nebula is not only a powerful tool for us to communicate with our players, but will also help make Starbreeze an attractive publisher of third-party games.

Currently, Starbreeze Nebula can be linked to a player’s Steam account making Nebula available in connection with PC games. With the launch of PAYDAY 3 in 2023, Starbreeze Nebula will be available for multiple platforms, including PlayStation and Xbox.

Market overview

The global playerbase, including console, PC, and mobile games is estimated to close to 3.2 billion players, together spending almost $200 billion per year.

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